PR in 2011. What next?

I don't have a crystal ball, but... It's that time of year once again and as I sit here pondering what 2011 will bring in PR terms, I can't help feeling that the next year could bring some significant changes to the industry, or at least forcing PRs to adapt and adopt much more of... Continue Reading →

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Copyright, social media and why I don’t use Twitpic.

Can I use your copy socially? A non-definitive or legally binding post with a Creative Commons Licence.... Copyright is an area of law that affects everyone involved in media, marketing and PR. And don't think it doesn't. In recent weeks there have been a flurry of stories about media outlets using bloggers copy and photographs... Continue Reading →

PR ghouls and ghost writers

Ghost writing has been about for a very long time. But even in today's social media age it is proving to be a contentious issue. The latest debate was raised during a B2B event organised by Dell two weeks ago. It arose from a comment about whether ghost written blogs were legal or not. To me... Continue Reading →

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