Two years on – OMB Communications

Today marks an important day for me and OMB Communications. It is the second anniversary of the business. On this day in 2011 a dream came to fruition.

OMB Communications logoI was finally in control of a business – my own business. The dream began many years ago. In fact it wasn’t the first time I’d run a business. When I was 14 I started what could be considered a communications consultancy. Yes, even in 1987 I was eager to enter the commercial world.

With the support of the Prince of Wales Committee, help from a local organisation that let me have a desk and cupboard in their office from where I could work after school and at weekends, I felt I had made it. Needless to say that dream didn’t last long.

Far from being unsuccessful, I was supported by a number of businesses keen to show support to a local youngster. I even made the headlines myself, being interviewed on Radio 1’s Newsbeat, appearing on HTV Wales Tonight (as it was then), BBC Wales Today, several local and regional newspapers, two nationals and the Times Education Supplement. And then I was named Young Achiever of the Year by the Development Board for Rural Wales (now defunct).

It didn’t mean much to me at the time and, to be honest, I didn’t realise it was a sign of where I would end up. But the business lasted a year or so before at the age of 16 I was offered a job on a local newspaper as a junior reporter. And who could refuse. £6,500 was a lot of money to someone at 16. I spent 10 great years on newspapers in Wales and the West Midlands, rising to news editor and working with some great people and news organisations.

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Hitting the ‘reputation’ beat with a toughbook.

Having been born and raised in rural Wales I’m all to aware of the issues of crime and the difficulty the police have when it comes to covering such a large and rural patch.

An interesting piece of PR came across my desk the other day which demonstrates how a force such as Dyfed-Powys Police can use a good news story to promote how technology and good old fashioned beat policing can make good headlines in the local and regional media and help strengthen community relations.

Owain Betts focuses on police PR and the toughbooks being used by Dyfed Powys PoliceThe force is installing ToughBooks to its fleet of patrol cars in an attempt to keep as many operational officers on the streets and in the communities for as long as possible without having to return to the police station.

While it’s not a new piece of equipment or a new story as such, the promotion of the fact Dyfed-Powys Police is embracing new technology to address the age old problem of bureaucracy keeping officers in the station and off the streets is a good use of PR for the organisation.

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